(469) 991-1500
1160 Raftel Road, Prosper TX
Web development · hand-coded, no page builder
No templates.No plugins.Built to book.
Every site is written by hand, line by line, and ships as clean static code: built to pass Core Web Vitals, and built to turn a visit into a booked appointment rather than to impress designers.
Full builds
Landing pages
Dashboards & tools
CDN hosting
Two-week landing page turnaround · free performance audit
The one build I will show you
Sharma Foot & Ankle Specialist in Plano. I built the site and ran the Google Ads, local search and phones from opening day. Over 30 months the account has spent $120K and recorded 7,981 tracked patient actions — calls, online bookings and directions requests — at $15 each, and the practice reached full capacity with a two-week waitlist inside six months.
$120KGoogle Ads managed
7,981Tracked patient actions
$15Per tracked action
Yes, it’s my family’s practice. That is the point: I spent our own money finding out what works, and I will show you the account, not a slide. Ad figures are from the practice’s Google Ads account, March 2024 to August 2026. Screenshots on request.
Custom vs template · switch the panel
(469) 991-1500 →
01 / The comparison
Same brief. Two builds.
Pass
Core Web Vitals
Light
Page weight
None
Plugin dependencies
Static
Attack surface
Semantic HTML, hand-written CSS, vanilla JavaScript. Nothing loads that the page doesn’t need, so there is nothing to slow it down, nothing to patch on a Tuesday, and nothing to break when a plugin updates itself.
Security exposureno database to attack
Monthly hosting$0–5 on a static CDN
Technical SEOclean, no render blocking
Maintenanceoptional retainer
your-business.html
hand-coded · no dependencies
1<!DOCTYPE html>
2<html lang="en">
3<!-- zero bloat, pure performance -->
4<head>
5 <meta charset="UTF-8" />
6 <title>Your Business</title>
7 <link rel="stylesheet" href="style.css" />
8</head>
9<body>
10 <section class="hero">
11 <h1>Built to convert</h1>
12 </section>
13</body>
Struggles
Core Web Vitals
Heavy
Page weight
Dozens
Plugin dependencies
Database
Attack surface
A theme, a page builder, and thirty-odd plugins each loading their own stylesheet and script. It works on the day it launches. Then the updates start, and the site gets slower every month you own it.
Security exposurea database and plugins to patch
Monthly hosting$50–200 plus plugins
Technical SEOrender blocked by plugin assets
Maintenancerequired, ongoing
wp-content/themes/builder/index.php
theme · page builder · plugins
1<!DOCTYPE html>
2<html lang="en">
3<!-- every plugin queues its own assets -->
4<head>
5 <link rel="stylesheet" href="builder.css" />
6 <link rel="stylesheet" href="theme.min.css" />
7 <link rel="stylesheet" href="slider-pro.css" />
8 <script src="jquery.js"></script>
9 <script src="jquery-migrate.js"></script>
10 <script src="popup-builder.js"></script>
11 <script src="analytics-suite.js"></script>
12 <!-- + more render-blocking files -->
13</head>
Every second of delay
costs you enquiries
and a plugin-heavy build usually carries several
Free performance audit
02 / From blank file to live site
Step 1
Discovery
Goals, audience, competitors and conversion paths mapped before a line is written.
Step 2
Design
Custom layouts, typography and colour, mobile-first, approved by you before build.
Step 3
Build
Hand-coded HTML, CSS and JavaScript. No frameworks, no builders, every element optimised.
Step 4
Launch
Deployed to a CDN, tested across devices, analytics and tracking wired in.
03 / What we build
Full website builds
Complete sites coded from scratch.
Custom HTML5 and CSS3
Responsive across every device
SEO-optimised structure
Forms and integrations
Landing pages
Single-page builds for campaigns.
Sub-second load times
A/B test ready structure
Conversion tracking built in
Micro-interactions
Custom projects
Dashboards, portals and tools.
Interactive web applications
API integrations
Custom calculators
Admin panels
HTML5
Semantic markup
CSS3
Custom animations
JavaScript
Vanilla, zero deps
Responsive
Every screen size
Schema
Structured data
CDN deploy
Global edge hosting
Analytics
Tracking built in
WCAG
Accessibility ready
04 / What it costs
Fixed scope, fixed price.
Landing pagefrom $2,000
Full business website$5,000–15,000
Custom web application$10,000+
Optional maintenancefrom $500/mo
Every figure is fixed before work starts. Scope, timeline and total are agreed up front — no hourly billing, no change-order surprises.
05 / Still wondering
How long does a custom build take?
01Landing pages take one to two weeks. Full multi-page sites launch in three to four. Applications with custom functionality run six to eight.
Can I still update content myself?
02Yes. We can wire in a lightweight headless CMS or a simple admin panel, or you can edit through Git. Monthly retainers are available if you would rather not.
Why not just use WordPress or Wix?
03Templates load three to five times slower, need constant plugin updates, and look like everyone else. Custom code is faster, safer and ranks better.
What about hosting?
04Static sites run $0–5 a month on Netlify, Vercel or Cloudflare Pages. No server management, no database backups, no security patches.
Who owns the code?
05You do, from day one. Every repository, domain and account stays in your name.
Free performance audit · Two-week turnaround
Ask what your current site is costing you.
Free performance audit. Twenty minutes, one person (Rohin) on the line. Two-week landing page turnaround. Mon–Fri 9–5 · Sat 9–12.
Grow Your Business
Free performance audit + build roadmap. No obligation.